
Melbourne is not just one of Australia’s most respected cities; it’s rapidly earning a global reputation as a hub for innovation and professional growth. Professionals from around the world are drawn to Melbourne, eager to tap into the rich opportunities for collaboration and development that the city offers.
Choosing Melbourne as the base for your professional career is a no-brainer. The real challenge lies in deciding where to set up your business within this vibrant city. With so many inner-city options, each boasting its unique advantages, the choice can be daunting.
However, at United Co., we believe Fitzroy stands out as the clear winner—and not just because it’s our home! If you’re still on the fence, here are a few compelling reasons why Fitzroy is the ideal location for your office in Melbourne.
1. Conveniently located near the Melbourne CBD
Considering CBD stands for Central Business District, one would assume that’s where most of Melbourne’s businesses are (or want to be) located. But that’s not to settle in the CBD, instead opting for quieter and often cheaper suburbs. That said, if you have to travel to meetings or workshops in the city center, it pays to be nearby. Luckily, Fitzroy is close and extremely accessible to the CBD yet much more low-key.
2. Home for great cafes, restaurants, and bars
Fitzroy is widely recognized for its dining and nightlife scenes. This makes it an ideal spot not just for going out but also for working, as there’s no shortage of pre-office coffee (or croissant) spots, sources for a quick business lunch, or post-work drink destinations. The best part about Fitzroy is that it’s got not one nor two but three main streets – Brunswick, Gertrude, and Smith – all of which have lots of lovely venues. But don’t forget the small streets in between, which are home to some real hidden gems.
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3. Accessible to public transportation
If you do need to get to the CBD, you can do so easily from Fitzroy. Anywhere within this suburb is either right on a tram line or within a few minutes walk away. Getting to the closer end of the city only takes about 10 minutes on the tram but even if you want to get across town, it will only take a little bit longer. The trams are frequent in Fitzroy but if you do happen to miss one, there are also several bus routes in this suburb.
4. Creative hub for everyone
When people think of Fitzroy, they think of art studios, tech startups, emerging fashion labels, and coworking spaces. Not only is Fitzroy extremely innovative but also extremely creative, making it the perfect breeding ground for emerging companies and “solopreneurs” alike. Basing your business in Fitzroy means surrounding yourself with a network of fellow creators who can provide collaboration opportunities and inspire you to flourish.
5. One of the city’s best shopping hubs
Want to pick up organic groceries after work? Fitzroy’s got it. Want to revamp your work wardrobe and support local designers in the process? Do it in Fitzroy. In need of a backpack, bike, bottle of wine, or bouquet? Fitzroy’s got you covered. This suburb is considered one of the city’s best shopping precincts for a reason. Not only are there a lot of stores that can supply whatever you’re after, but most of them are independent and high-quality to boot.
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6. Surrounded by parks and gardens
If you need to break away from the office, Fitzroy has plenty of outdoor areas for you to spend your time. The much-loved Edinburgh Gardens is a tram ride up Brunswick Street, nearby Carlton Gardens is a short walk away, and plenty of smaller parks are scattered throughout the suburb. The abundance of green space in this tranquil, leafy suburb is the perfect excuse to stop eating at your desk and take your lunch outside more often.
7. Vibrant community
Fitzroy is Melbourne’s oldest established suburb. For that reason, it has a rich and diverse culture that spans back to the 1800s (and even earlier if you count pre-development). While Fitzroy can often be labeled Melbourne’s most “hipster” suburb, its demographic is much more complex than that. But even though people who live and work in Fitzroy come from all walks of life, there is still a strong sense of community in this suburb which extends to the people who work here.
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Fitzroy offers the perfect blend of accessibility, culture, and creativity, making it an ideal location for any business looking to thrive in Melbourne. From its vibrant community and rich history to its proximity to the CBD and an array of dining, shopping, and green spaces, Fitzroy provides everything you need to foster growth and innovation. If you’re considering where to set up your business, Fitzroy should be at the top of your list.
Ready to experience the best of Fitzroy for yourself? Discover how United Co. can help you establish your business in this dynamic suburb. Our state-of-the-art shared office spaces are designed to inspire creativity and foster collaboration, with flexible membership options to suit your needs. Schedule a tour today or contact us to learn more about how we can support your business journey in Fitzroy. Let’s work together to make Fitzroy your business’s new home!